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Marketplace Marketing Specialist

Location: 

Queretaro, MX, CP.76220

Date:  Aug 15, 2025
Job Area:  Marketing
Job Level:  Entry level

Main Tasks

  • Marketplace Strategy Development: Develop and implement strategies to optimize product listings, enhance visibility, and drive sales on Amazon and other marketplaces.
  • Product Listing Management: Create, update, and optimize product listings, ensuring they are accurate, compelling, and compliant with marketplace guidelines.
  • Advertising Campaigns: Plan, execute, and manage advertising campaigns on Amazon, including Sponsored Products, Sponsored Brands, and Display Ads.
  • Data Analysis and Reporting: Monitor and analyze performance metrics, providing insights and recommendations to improve sales and ROI. Generate regular reports on campaign performance and marketplace trends.
  • SEO Optimization: Implement SEO best practices to improve product ranking and visibility on marketplaces.
  • Inventory Management: Coordinate with supply chain and inventory teams to ensure product availability and manage stock levels effectively.
  • Customer Reviews and Feedback: Monitor and respond to customer reviews and feedback, addressing any issues and leveraging positive reviews to enhance product credibility.
  • Collaboration: Work closely with sales, content, design, and development teams to ensure alignment of marketplace strategies and messaging.
  • A/B Testing and Continuous Improvement: Conduct A/B testing on product listings and advertising campaigns to optimize performance and conversion rates.
  • Compliance and Best Practices: Ensure compliance with marketplace policies and stay up-to-date with industry trends and best practices.

 

Your Profile

  • Education: Bachelor's degree in Marketing, Business, Economics, or a related field.
  • Experience: Proven experience in marketplace management, particularly on Amazon. Familiarity with Amazon Seller Central and other marketplace platforms.
  • Skills: Strong analytical, problem-solving, and communication skills. Ability to manage multiple tasks and priorities effectively. Attention to detail and a proactive approach to learning and implementing new strategies.
  • Technical Proficiency: Experience with Amazon advertising tools, SEO, and data analysis. Proficiency in Excel and other data management tools. Knowledge of agile SCRUM practices and related tools (e.g., Jira) is a plus.
  • Languages: Fluent spoken and written English (C1+ Level).
  • Competences: Strong analytical and planning skills, excellent communication and presentation skills, team player, and result-oriented personality.

 

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