Digital Marketing Specialist
Location:
Brno, CZ, 67521
Date:
Aug 18, 2026
Posting Date:
Tue, 18 08 2026
Job Area:
Marketing
Job Level:
Experienced
Role Summary:
Responsible for delivering digital marketing activities that drive brand awareness, customer engagement, and lead generation across global brands and product families. Partners with internal stakeholders and external agencies to execute and optimize multi-channel digital campaigns, leveraging data and insights to improve marketing performance and business outcomes.
Your Responsibilities:
- Partner with marketing, sales, product management, and agency teams to develop and execute digital marketing initiatives.
- Plan, launch, and optimize multi-channel demand generation campaigns across email, social media, paid media, and digital advertising platforms.
- Manage paid media performance, including targeting, budgets, testing, analytics, and continuous optimization.
- Oversee marketing platforms, websites, digital assets, marketing automation, and SEO to ensure effective digital presence and engagement.
- Create and coordinate digital content, including campaign copy, social media posts, emails, webinars, presentations, and multimedia assets.
- Monitor campaign results, market trends, audience engagement, and brand sentiment, providing insights and recommendations to improve marketing effectiveness.
Your Profile:
- Fluent in English; knowledge of German would be an advantage.
- Solid knowledge of Google Ads, LinkedIn Campaign Manager, Meta Ads Manager, and digital advertising best practices.
- Knowledge of Salesforce Marketing Cloud and marketing automation principles.
- Experience with web analytics and reporting tools such as Google Analytics and Sprinklr.
- Understanding of audience segmentation, retargeting, conversion tracking, and A/B testing methodologies.
- Knowledge of SEO and digital content optimization.
- Strong analytical and data interpretation skills.
- Knowledge of CMS and DAM systems (Adobe Experience Manager in particular).
We Offer:
- Work that is meaningful and has a real, positive impact on the sustainability of the planet through products we develop and manufacture
- Salary starting from 50 000 CZK based on your experience plus yearly bonus
- 6 weeks of vacation
- 14 400 CZK net per year for Cafeteria
- Meal vouchers of 150 CZK/months (Brno) or canteen (Nová Ves)
- Pension Insurance contribution 2,6 %
- Other interesting benefits (up to 4.750 CZK per year as contribution for public transportation in Brno, etc.)
- Pleasant working environment: coffee and a wide range of tea, relax room / work out zone
- Healthy company culture – we employ smart people who are responsible, trustworthy and make use of our support to do their job well
- A real opportunity for career growth and possibility to learn from experienced colleagues
- Internal and external trainings, LinkedIn Learning
Are you interested in this opportunity? Please send us your current CV as soon as possible. We would also welcome a few words about what resonates with you in this job opportunity.
We will carefully review every CV. If it meets the specified requirements, we will contact you by phone to discuss further details. Otherwise, you will receive a written notification from us.
Please note that this role does not include relocation support. Candidates must be able to work from the stated location using their own arrangements.